DigiThoughts

Where Tech Meets Art: La Jolla Playhouse gears up for the 3rd annual Innovation Night

September 27, 2010 by Reena Leone

On October 6th, Innovation Night at La Jolla Playhouse will enter its third year of being the go-to event for all those interested in the latest technology that the San Diego area has to offer. This year, Digitaria will co-chair this event that brings together the leaders of bio-tech, high-tech and associated service industries for night of gourmet food, great drinks, amazing networking and world-class theater.

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Google's Instant Search: What is it and how will it change SEO and SEM?

September 10, 2010 by Jonathan Dietz
Google Instant Search Impact on SEO & SEM

Have you heard of Google Instant? It's their new Instant Search (you need to be logged in with a Google account to see, if you don't see it already). Google claims it won't affect rankings (and I believe them), but it will undoubtedly affect search marketing in some way, and many people in the SEO industry are rushing to find out how. 

 

One apparent thing that will change is search volume and (more specifically) volume on popular keywords. Each keystroke you type in the window is now an entire search query. This means as soon as you type in the first letter Google returns a full page search with the most popular keyword for that letter, all without hitting the enter key. (Typing in "W" returns a query for "weather" including your local weather forecast).

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My Experience with the Analysis Exchange

September 01, 2010 by Joy Billings

Raise your hand if you got your undergrad degree in Web Analytics. Anyone? Anyone? Bueller?

Chances are you’re like me, who accidentally fell into the wonderful world of web analytics. After learning a lot through many trials and errors, I felt it was time I help interested “students” and newcomers sharpen their online analysis acumen. Participating in forums, groups and associations is fun, but being able to mentor someone to help them grow as a web analyst is much more rewarding, in my opinion.

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