Digitaria Employees at Predictive Analytics Summit
Feb 24, 2011
Today and tomorrow, Feb. 24-25, Digitaria analytics evangelists Mia Umanos and Matt Parry are attending the Predictive Analytics Summit, here in San Diego. The annual affair brings “forward-thinking business leaders together to shape the revolutionary ideas that spark innovation in Predictive Analytics.”
Matt Parry says you can expect to find Digitarians at the following panels:
- Optimizing Customer Value by Analyzing Application Navigation Behavior
- Effectively Incorporating Internet Data In Customer Value Models
- Holistic Predictive Analytics Methodology
- Marketing DNA - Understanding the marketing DNA of your competitors and the publishers that drive them traffic
- Predictive Analytics for Search Engine Marketing
- Measurement and Marketing Attribution Framework
“This probably sounds like quite a bit,” Matt notes, “but the sessions are only a half hour long.”
