VIZIO.com Selected as Adobe Site of the Day
VIZIO Revenues have Increased Tenfold since Web Site Launch
San Diego and Irvine, Calif.- Digitaria, a full-service digital marketing and technology firm, today announced that the Web site it designed and built for VIZIO, Inc., VIZIO.com, was recognized as Adobe’s Site of the Day. VIZIO, a top 10 North American flat panel television brand, is one of the fastest growing flat-panel HDTV brands in America. Since Digitaria launched VIZIO.com in October 2006, VIZIO’s sales have increased exponentially and company revenues have increased more than tenfold.
Adobe recognized VIZIO.com for its visual design, technical execution, usability, timely content, return on investment and use of Adobe products. Digitaria and VIZIO partnered to create a Web site that would deliver a rich, interactive and engaging user experience to drive online sales. The companies are leveraging Adobe Flash products to run banners and product commercials, providing site visitors with a high-performance, lightweight, highly expressive client runtime environment that is compatible with major operating systems, browsers, mobile phones and devices.
“We selected Digitaria for its unique combination of creative and cutting edge solutions that yield outstanding results,” said Tim Gagnon, director of Merchandising at VIZIO. “Since the launch of our new Web site, we have seen a tremendous spike in traffic and average user time spent. This shows that our customers are utilizing our site to learn about our products and take advantage of some of the features we’ve built into them. This, combined with the Adobe Site of the Day recognition, has been a testament to Digitaria’s expertise in creative design and its ability to leverage technology to drive brand awareness and ultimately, our sales.”
“Digitaria is proud to be associated with VIZIO, a brand that is harnessing the power of the Web to become a top brand in the FPD market,” said Digitaria CEO, Daniel Khabie. “In addition to building new business relationships by extending its brand online, VIZIO is using its Web site to educate and train the retail partners that carry VIZIO products.”
About Digitaria
Digitaria is a full-service digital marketing and technology firm headquartered in San Diego with additional offices in Los Angeles, Washington, D.C. and Portland, OR. Since 1997, Digitaria has consistently led the field in creating digital experiences online through Web sites, intranets, extranets, digital asset management, interactive marketing campaigns and business solutions that are both measurable and memorable. Digitaria represents many of the largest brands in the world. Active clients include ASICS Shoes, Atlanta Falcons, Best Western International, CBS Corporation, FOX, Gateway Corporation, Hasbro Corporation, Invitrogen, KCET Hollywood, KPBS, NBC Universal, QUALCOMM, Ryland Homes, TaylorMade-adidas Golf and many others.
Digitaria believes strongly in the power of collaboration and strategic thinking and often integrates internal teams with the talented staff of its clients to ensure all stakeholders contribute to the success of the engagement. For additional information, please visit http://www.digitaria.com.
About VIZIO, Inc.
VIZIO, Inc. "Where Vision Meets Value," headquartered in Irvine, California, is a top five North American flat panel television brand. Their VIZIO brand has been seen and heard on TV and radio, including NBC's Today Show, ABC's Good Morning America and Live with Regis and Kelly, won numerous awards from leading publications including Good Housekeeping's Best Big-Screens, CNET's Top 10 Holiday Gifts, PC World's Best Buy, Sound & Vision's Editors Choice, Home Theater Magazine's Rave Award, PC Magazine's Editors Choice, AVRev.com's #1 Product We Love the Best and The Perfect Vision's Products of the Year. VIZIO is bringing vision to the consumer electronics market through practical innovation. VIZIO products offer customers advanced technologies at the most affordable value. Products include the VIZIO, Maximvs and Gallevia lines of Plasma and LCD HDTVs. Many of these products can be found at BJ's Wholesale, Circuit City, Costco Wholesale, Sam's Club, Sears, Wal-Mart, and other retailers nationwide along with authorized online partners. For more information, please call 888-VIZIOCE or visit on the web at www.VIZIO.com.
The V, VIZIO, Gallevia, Maximvs, Where Vision Meets Value names, phase and symbols are trademarks or registered trademarks of VIZIO, Inc. All other trademarks may be the property of their respective holders.
