At the heart of every well-executed marketing campaign, is a well-conceived marketing strategy. It’s our belief that every penny spent here, pays you back in dollars. Our process is designed to help you define your online objectives, then articulate a clear and comprehensive strategy for accomplishing these objectives on-time and on-budget.

A site that’s difficult to navigate is even harder to tolerate. Digitaria's User Experience team combines in-depth user research and industrial-strength common sense to develop usable and consistent brand experiences. We work closely with users, designers, and engineers to develop structured interactive systems for information architecture, navigation, and user experience.

A healthy brand identity is the most important factor in ensuring the continued success of your business. By healthy, we mean disciplined, robust, emotional, and interpreted faithfully in every aspect of the online experiences we create. Bottom line: there’s no such thing as an “online brand” - only a brand that has been translated to the online world with purity and clarity.

This is one of the fastest growing segments in the online space. It’s also one of the most elusive. Taking advantage of the possibilities – from rich email to online video – requires more than technical and creative know-how. It demands a thoughtful approach that brings exciting and relevant information to the right people at the right time.

We offer an array of marketing tools, from the tried-and-true to the highly innovative, to ensure brand consistency and customer loyalty - even as we search continuously for ways to help you tap into additional revenue streams and uncover new opportunities.

It’s a fact that Digitaria has one of the strongest technology capabilities in the interactive business. Much of what we offer is proprietary and customizable to your specific needs, giving you a great competitive advantage over any competitor that opts for “boxed” solutions. Our technology team works closely with your IT department to make certain that implementation goes smoothly and quickly. We design our technology platforms to offer highly personalized campaign management and e-commerce experiences, as well as to drive high-end enterprise solutions.

Serving diverse industries across multiple platforms, we come to you with the experience and tools necessary to provide you with a razor-sharp competitive edge. Our data-driven processes extract better performance from creative, media, landing pages, Web sites, and email marketing campaigns by providing rapid, measurable, and actionable feedback.

Conversion Optimization Solutions
Search Engine Optimization Solutions (SEO & SEM)
Site Search Optimization
Virtual Analyst Solution
Analytics Custom Report Creation and Delivery
Interactive Executive Dashboards
HBX to SiteCatalyst Migration Solution
Multivariate Testing & Optimization
Analytics Custom Implementation
Web 2.0 Content and Application Integration & Measurement
Web Analytics Audit
Training and Education
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Unlike many providers that offer maintenance disguised as management, Digitaria takes a comprehensive, proactive approach that foresees your needs before they become critical. From delivery of network-based services and applications, to management of enterprise networks, Digitaria has the expertise to improve your flexibility and speed in getting to the market and communicating with your customers.

One of the great challenges of our time: How will the digital revolution be integrated into the world of traditional advertising? Our answer is: it won’t. Our concept is not integration, but evolution. With our sister company, Departure (www.departureadvertising.com), a new breed advertising agency, we’ve created an entirely fresh model built around expanded, fluid, account teams that harness the combined power of traditional branding and progressive interactive concepts. The result is a unique ability to deliver campaigns, from broadcast and print to websites, online advertising and social networking, that feature a true “one mind” approach.