Social Measurement
Social Measurement gauges the overall online consumer awareness driving your brand, measures the effectiveness of programs designed to accelerate organic sales and identifies key online influencers and where they congregate.
Your customers are talking. A lot. Do you know what they're saying? At Digitaria we create platforms that allow you to host positive and constructive conversations. Some call it social media, we call it the best way to create brand fanatics.
Consider the impact Facebook and Twitter has made. The power of social media moves minds with little effort, truly the holy grail of marketing. It is able to connect consumers with brands in a unique way that is nonintrusive and yet highly effective. Digitaria understands the importance of social media marketing and has witnessed its strength with work done for the non-profit organization Invisible Children. Your customers talk, we listen.
Understanding your social media "reputation" creates several interesting opportunities in marketing and public relations. The prevalence and variety of social media enables customers to impact your business in real time. Knowing what consumers "think" of your brand is the only way to be sure you are positioned correctly.
“Partnering with Digitaria on this project was truly a collaborative effort. We started with a list of desired features and ended up with two site pages that exceeded our expectations. The Digitaria team showed a passion for their work, as always, and a commitment to user-centered design.”
San Diego Ad Club’s 2008 ADDY Call for Entries- Gold, Creative Services and Industry
Qualcomm Wireless Life, Beliefnet
San Diego Ad Club's 2008 ADDY Call for Entries - Gold, Creative Services and Industry
San Diego Ad Club’s 2008 ADDY Call for Entries- Gold, Creative Services and Industry